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Oftentimes, simple advice can be more than confirming an amazing grasp of the obvious. The reality is, such words of wisdom are merely serving as a mnemonic to remind us of a fundamental task or an occupational hazard. In the course...
The brass ring in solopreneurship is to achieve and maintain the Dot Com lifestyle. Getting there, as they say, should be half the fun, but unfortunately, very few find that to be the case. The success rate in percentage terms...
As a rule, adaptation doesn't occur until its reality is obvious. And usually, the last barrier to fall is the intimidation it's fomented in some form or another. It's now inevitable that the blockchain is going to be a major force...
We keep hearing that consumers' attention spans keep getting shorter. The reality is there's no data to support it, but the concept of marketers striking while the iron is hot remains an advisable objective. To do so in this part of...
It became a fact of life if the 20th century, and for the foreseeable future, it's the same today. Our car is a part of who we are. For those who are committed to the Dot Com lifestyle, that observation can...
An oft-quoted adage in the marketing world states that a prospect usually needs about seven exposures to an offer before deciding whether or not to take action. It's well worth heeding, but it also raises the issue of how you...